Heinz’s plan to sell its new ketchup exclusively via Facebook hit a snag on Monday, but the company addressed it by offering a free bottle to anyone who tried to buy one.
The company intended to create a buzz by selling its new Heinz Ketchup blended with Balsamic Vinegar on its Facebook Page on Monday. But an unidentified glitch kept consumers from buying it until Monday night.
“Heinz deeply regrets the inconvenience and we are expressing our thanks to Heinz Ketchup fans by offering one free bottle of Heinz Ketchup blended with Balsamic Vinegar plus free shipping to every consumer that posted on the site when it was down temporarily on Monday,” reads a statement from the company. “In addition, we are offering a free additional bottle plus free shipping to every consumer that places a paid order for Heinz Ketchup blended with Balsamic Vinegar between 8:30 pm EST Nov. 14 and 11:59 pm EST Nov. 15. All orders placed Monday before the technical difficulties occurred will be fulfilled for free.” Heinz’s new ketchup hits stores in December.
Though Heinz insists the problem has been taken care of, many users on the company’s Facebook Page were still complaining on Wednesday morning that they couldn’t buy the product. When we tried it, however, the buying function worked fine.
Source BY mashable.com
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